Brand guidelines

One mark, used consistently.

How to use the IAPCCT name, seal, colours and type. These guidelines keep the mark consistent and protect it from misuse.

DO / DON'T

Keep clear space and legible size

Use on clean, uncluttered backgrounds

— Do not recolour, stretch or rotate

— Do not imply a level you do not hold

The seal

The IAPCCT seal.

Use the official seal at a legible size with clear space around it. Do not stretch, recolour, rotate or add effects to the seal.

Members and accredited providers may display the seal for the level they hold, within these guidelines.

Colour

Palette.

Ink

#0E2622

Pine

#153F39

Verified

#2E9E7B

Gold

#B4904F

Paper

#F4F2EA

Type

Typography.

Spectral

Display & headings. Serif, quiet authority.

IBM Plex Sans

Body & interface text.

IBM Plex Mono

Labels, data and credential IDs.

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IAPCCT

The International Association of Professional Coaches, Counselors, and Therapists. An independent body setting standards, accrediting programs, and credentialing practitioners since 2012.

Standards

Code of ethics

Association

Members across 40+ countries · Est. 2012